Nick & Ben from the Eulogize team recently chatted with Patricia from Connecting Directors about how Eulogize became Eulogize.
We covered our journey from launching as a direct-to-family tribute creation platform inspired by the loss of Ben's grandmother to becoming an integral platform for funeral directors around the world. We discuss how, despite our now global audience, our core goal has not changed, we are always working to create the easiest possible solution for beautiful, and fast, funeral tribute creation.
We have linked the full article below, but we have pulled out some highlight quotes and paragraphs to give you a quick overview.
“We are not a case management tool, a CRM or website provider,” explains Nick Kelly, Head of Product & Partnerships at Eulogize, “we don’t require anyone to change their existing systems; Eulogize works alongside your current platforms to both speed up and simplify the creation of beautiful tributes.”
Creating a tribute with Eulogize is simple and doesn’t require dedicated devices, downloads or even any design experience. It’s also designed to be virtually error-proof, dynamically adjusting to whatever information the user enters. Text boxes automatically expand so everything fits and formats, warnings pop up when designs veer outside print margins, and video timelines automatically adapt to any number of slides or songs. Eulogize offers a theme-based workflow, with new themes added every month. This means the same design you use for a service folder easily translates to the slide show or memorial cards.
“No one wants to say, ‘I want to put less time into a family’s memorials;’ that sounds awful,” Sutton says. “But we created a way for you to be incredibly efficient with your time and provide that absolute top level of personalization simultaneously. Our key thing is to make it more personal, make it more meaningful, but don’t make it take more time, and remove those stress points.”
